When it comes to internet marketing there are two ways to make money: The fast way and the slow way.

The fast way entails finding a product or service that you believe will be popular (from a reputable source, of course), and then buying as many online adverts from Google AdWords, Facebook Ads, Sponsored Tweets, banner ads, Pay-Per-Click, Pay-Per-Action and other paid methods that you can afford.

Buying your way to the top of the Google search engine is still the most reliable way to arrive at this most coveted spot. Soon, your website will be flooded with highly motivated buyers and your products will be flying out the door, or at least over your internet connection. And hopefully, the money you spent on marketing is less than the revenue you received from your sales!

The slow way is the route most people like me take. That’s because we don’t have deep pockets and can’t afford the steep ad rates charged by the top internet advert platforms nowadays.

The slow way also requires finding great products, but  promoting them through Search Engine Optimization, article writing, link building, blogging, email marketing, and other low-cost or no-cost advertising methods. While these techniques may be slower to show results, because your investment is very low (or nothing), your profit margin is much higher.

Plus, believe it or not, the big search engines like Google and Bing give more value to websites that are organically marketed, rather than rely on commercially-driven traffic. So the longevity of your site is much better compared to a paid-traffic site, which tends to dry up the moment you turn off the advert spigot.

So my recommendation is that you learn all of the ways by investing in good and reliable training that doesn’t cost you an arm and a leg. My book “Baby Steps To Seasoned Strides” is an example of a low cost complete course you can try.

 

Be Sociable, Share!

Like this post? Subscribe to my RSS feed and get loads more!